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Welcome to join “Positive News Channel” project, January – March 2021

The main aim of the project is to increase media skills and knowledge of young people/elders on critical thinking and media literacy, also breaking the stereotypes on groups with the risk of exclusion by developing media products (co-creating media content – interview, blog, YouTube channel, articles, public opinions, personal stories & social media tool-kit).

The target group of the project is young people and elders (age 18-60+) from Ida-Virumaa, Harjumaa and additionally students from Tallin University, Baltic Film and Media School (unprofessional media co-creators). Project will be dedicated mainly to Russian speaking audiences, but also includes other representatives.

Project activities:

  • 10 interviews – recorded and published on social media and – 11 blog posts – created and published.
  • One public discussion on intergenerational dialogue organised by young people and elders
  • One online “Story book & social media educational tool-kit” to demonstrate handled interviews and perceptions on social media topics from different age groups and to understand, plan and implement a social media using strategy. Online story book & social media tool-kit will help young and older generations to share experience, give advice on how to interact with the media, increase their skills and knowledge.

Project outcomes:
– 3 activities will be implemented (interviews, one public discussion, online story book & social media tool-kit) through the cooperation with media outlets.
– 120 participants will  take part directly in the project  and approximately 10 000 unique viewers/readers will be indirectly participating in the project.

The activities of the program take place within the framework of the Baltic Independent Media Program, which is supported by the United Kingdom Government and the British Council.

The activities of the program take place within the framework of the Baltic Independent Media Program, which is supported by the United Kingdom Government, the British Council and the Civil Society Foundation.